5/28 Fireside CharLA featuring Julie Chávez Rodríguez & Nathalie Rayes


Event Info

On March 27th, the USC Dornsife Program for Environmental and Regional Equity released an analysis of those most at risk of devastating fallout from the coronavirus pandemic. The analysis concluded that marginalized segments of the population, including low-income seniors, undocumented immigrants, and rent-burdened families, face substantial inequities that will affect how well they weather the pandemic. In response, United Latinx Fund (ULF) and Latino Coalition of Los Angeles (LCLA) partnered to host a weekly online Fireside CharLA series to hear from leadership on current policies, investments and initiatives that curtail the spread of COVID-19 among our most vulnerable communities as well as how these solutions aim to redress mounting inequalities within our Latinx community.

As we approach the 2020 Presidential election, a familiar question emerges, "Who will Latinos vote for and why?" The Pew Research Center observes that although Latinos represent the largest ethnic electorate (32 million eligible voters), African Americans comprise a smaller share of the electorate (30 million eligible voters) yet cast more ballots. This trend played out in the 2016 mid-term elections when only 47.6 percent of eligible Latinos voted, compared to 65.3 percent for Whites, 59.6 percent for African Americans, and 49.3 percent for Asians. 

Regarding the current President, Latino confidence remains low as 35.5 percent of Latinos report “fair” or having “great confidence” in Trump's ability to deal effectively with the COVID-19 pandemic where as African Americans gave Trump a 24 percent rating, Asians 37.9 percent, and Whites 47.4 percent (Center for the Study of Los Angeles at Loyola Marymount University)

Tune in this Thursday, May 28th @ 5:30PM to hear from two national experts on their efforts to educate, engage and empower the Latino electorate at the polls this November.


Nathalie Rayes
President and CEO, Latino Victory

Nathalie Rayes is the President and CEO of Latino Victory, a progressive organization working to grow Latino political power by increasing Latino representation at every level of government and building a base of Latino donors to support this critical work. Formerly, Nathalie was Vice President of Public Affairs for Grupo Salinas in the U.S., a Mexican conglomerate with $6 billion in annual sales and 90,000 employees in Mexico, the United States, and Central and South America, and with operations in the broadcasting, retail, banking and financial services, telecommunications and internet. In that role, Nathalie was in charge of Grupo Salinas’ philanthropic activities in the United States, which seek to improve the quality of life of Latinos by partnering with existing nonprofits to empower, create awareness and motivate change on social and civic issues.

Julie Chávez Rodríguez
Senior Advisor to former Vice President Joe Biden’s Presidential Campaign
Senior Advisor to Senator Kamala Harris

Julie Chávez Rodríguez oversees operations and public engagement across five district offices as Senator Harris’ principal representative among constituents and elected leaders throughout California. Before returning to California, Julie was Special Assistant to President Obama and Senior Deputy Director of Public Engagement at the White House, directing LGBT, AAPI, Latino, Veteran, Youth, and Labor outreach and supporting efforts to reform our nation’s immigration system, improve services for veterans, and increase access to affordable, quality health care.  She is also the granddaughter of Cesar Chávez, and his work continues to inspire her own.

May 28, 2020 at 5:30pm - 6:30pm
Richard Corral ·

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